Facebook has offered a new upgrade to its service called "graph search". This is a more sophisticated search tool.Unlike Google's search engine that takes an open ended query and give you links that may have answers, graph search takes a precise query and gives you a precise answer. For example, said Zuckerberg, a search for “Who are my friends in San
Francisco?”Read on after the cut.
would instantly generate a list of a person’s friends in San
Francisco. Graph search also makes it simpler to seek out new
acquaintances: if a user meets someone at a party, the Facebook founder
explained, they can look online for, say, “People named ‘Chris’ who are
friends with X”. The results will be collated from all public data on
Facebook, but Zuckerberg reassured reporters they would not reveal
private information. “Nothing is visible now via search that wasn’t
visible before,” he said.
Facebook has over 1 billion users, 240 billion photos, and more than a trillion connections.
This new tool is great for business owners because Facebook will now be
enabling a cleaner connection to relevant content beyond simply
searching for users, brands and apps. Having a Facebook Page for your
business will surely help, because your company will show up in the
search bar if customers or someone else has added it as a “place.” Also,
marketers can expect to see Facebook build out a mobile offering
too. Facebook’s Graph Search is truly the future of search.
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